About Omer Dayan

Expert in Digital Campaigns & Market Strategy

For nearly a decade, I have built a uniquely diverse background spanning military strategic communications, tech startup marketing, and international advocacy campaigns. I consistently turn complex narratives into measurable outcomes and architect precision response systems that operate where traditional frameworks fail. This way, I transform complex geopolitical realities into coordinated, measurable outcomes across six continents.

My expertise was forged in military strategic communications, where precision messaging operates under the highest stakes, then battle-tested in high-growth SaaS environments, and ultimately proven at global scale through crisis response operations commanding 5,000+ volunteers worldwide. Today, I lead Imm.Unity—deploying strategic campaigns, crafting narratives, and building immune-system-inspired methodologies that detect, analyze, and neutralize threats to free-world values before they reach critical mass.

Architecting Global Response Systems, Imm.Unity

At Imm.Unity, I architect coordination response systems that operate across cultural, linguistic, and organizational boundaries, synchronizing 50+ partner organizations and influencers globally to create unified action despite competing priorities.

When threats emerge, my systems detect patterns early and coordinate rapid responses across continents. I build real-time intelligence networks that adapt strategies based on emerging data while maintaining message coherence across diverse stakeholders. These frameworks enable international coalitions to operate as unified forces—transforming fragmented advocacy into precision campaigns that achieve measurable impact against radicalization and antisemitism.

The result:  coordinated global action that turns reactive crisis management into proactive threat neutralization, creating sustainable competitive advantages in defending free-world values.

Core Strategic Competencies

Military-Grade Strategic Communications- I deploy precision messaging systems proven under the highest-stakes conditions, maintaining narrative coherence across complex multi-stakeholder environments. My military foundation (over 8 years of experience) provides the strategic discipline necessary for coordinated operations at global scale.

Global Network Orchestration- I manage diverse international coalitions across digital and physical operations, managing complex stakeholder relationships while executing campaigns that shape global perception. This includes coordinating multi-language content production and distribution networks across 15+ countries.

Crisis-to-Opportunity Transformation- I excel in environments where traditional playbooks fail, rapidly converting crisis situations into strategic advantages through systematic intelligence gathering and coordinated response. My frameworks transform reactive crisis management into proactive threat neutralization.

Threat Recognition & Strategic Response - I identify emerging radicalization patterns and coordinate rapid intervention strategies before threats achieve critical mass. By recognizing danger signals early and orchestrating coordinated responses across global networks, I help transform fragmented advocacy into unified action that neutralizes threats while they're still manageable.

Professional Leadership Experience

• Dynatrace- Sr. GTM 
• Co-founder and Partner Manager, Hasbara Group
• Rookout- Marketing Manager
• Israeli Navy- Deputy Head & Acting Head of Spokesperson Unit (Captain)
• Israeli Navy- International Relations (Captain)

Strategic Impact Achievements

• Global Network Deployment: Architected comprehensive advocacy infrastructure spanning six continents within 72 hours of crisis initiation—capabilities that traditional organizations require months to achieve.
• Military Communications Mastery: Directed strategic communications operations that directly influenced geopolitical outcomes through precision messaging under combat conditions.
• Sustained Crisis Campaigns: Maintained coordinated international campaigns for 2 years across diverse cultural and linguistic environments while preserving strategic coherence.
• Reality Change - Changing the way organizations think and act around the world by applying digital and physical pressure.

The Strategic Advantage

My approach combines military precision with startup agility and immune system principles to create response frameworks that operate effectively in complex, high-stakes environments. I help organizations move from reactive crisis management to proactive threat neutralization, creating sustainable competitive advantages in an increasingly complex global landscape through precision coordination systems and adaptive learning loops.

M.A. in Communications & New Media (Reichman University)- Advanced expertise in strategic communication theory, behavioral psychology, and emerging technology applications in complex campaign environments.